Team
Paul McKeon, President
As founder and president of Crescent Communications, and then as
partner and director of Ketchum Public Relations' Global Technology
Practice, Paul has been devising and running marketing campaigns
for years. An accomplished information architect, he's created dozens
of messaging platforms, developed numerous website content schemas
and written hundreds of brochures, ads, articles and press releases.
As Chief eBusiness Officer at Ketchum, he was named one of the 100
Premier IT leaders of 2002 by ComputerWorld Magazine. He's
also run large client engagements and knows how important client
service, dependability and accountability can be to a business relationship.
Jay Tillinghast
A longtime mainstay on the Atlanta copywriting scene, Jay Tillinghast is one of the most experienced business-to-business writers in the country. His list of credentials include a who's who of technology and other companies, including Scientific-Atlanta, Nokia, The Williams Companies and many others. Among Jay's many specialties are in-depth white papers, position papers, articles and books.
Justin Rubner
As the former technology and energy reporter at Atlanta Business
Chronicle, Justin Rubner has been connecting with the business
community for nearly five years, delivering high-impact news,
investigative reporting and features to some of the most successful
corporate leaders in Georgia. He has extensive experience
covering the issues businesspeople face, whether they’re
running start-ups or Fortune 500s. Justin, an Air Force
veteran and database architect, also has the proven ability to
translate complicated tech speak into meaningful language anyone
can understand.
Annette Marie Boyle
Annette Marie Boyle brings nearly 20 years of corporate and professional services marketing consulting and writing experience to her work with a wide range of clients, including architects, IT companies, financial services organizations, law firms and restaurants. Her writing has appeared in the Atlanta Journal-Constitution and Atlanta Business Chronicle as well as Marketing the Law Firm, Strategies, Southeast Real Estate Business and Shopping Center News. Annette’s recent work includes white papers for technology companies, several chapters of a book for an architectural firm, magazine articles, web sites for several companies, and a variety of marketing materials.
Jeff Silver
Jeff Silver has written for a wide range of public relations, advertising and marketing clients, including the JacksonHeath Group, Delta Airlines, Cingular Wireless, Wal-Mart, Coca-Cola, Blue Cross Blue Shield, the American Cancer Society as well as business, consumer and specialty magazines. His talents lie not only in translating complicated concepts into easily accessible (even enjoyable) material, but also in the music industry - as a singer/songwriter whose work has been recorded by Nashville and international recording artists, jingle producer and soundtrack composer/producer for corporate video.
Jan Sisko
A former journalist, Jan brings more than 15 years of integrated marketing and public relations experience to her work. She has successfully developed compelling communications for clients within both the business-to-business and business-to-consumer arenas. Her key areas of expertise are technology, healthcare and employee benefits. The strength in Jan's expertise comes in her ability to effectively synthesize information from a variety of sources, sift through the jargon, and create compelling and action-oriented communications. Jan's exemplary business, marketing and public relations work has frequently been recognized with various industry awards.
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